The Eydie’s Office Blog Has Moved!
Posted by: Eydie's Office on: September 4, 2009
We’re in the middle of a renovation! Please join Eydie’s Office at the new blog site:
http://www.eydiesoffice.com/blog
See you there!
Eydie 
What is Social Media and Why Should I Care?
Posted by: Eydie's Office on: February 25, 2009
Recently, my clients have been asking me about Facebook, Twitter and blogging. They haven’t yet taken the leap into this new, exciting….and sometimes intimidating landscape and they are not sure where to begin – or even SHOULD they begin.
“Why should I be on Facebook or Twitter?”, they ask?
Let me begin by saying that Social Media Networking is NOT for everyone nor is it for every industry! Anyone who is considering entering into the Social Media arena should make sure that it is a good fit for them and their industry. I’ve had concerns from people who are attornerys, and in the insurance & financial industry who have expressed an issue with posting anything online. I’m sure that there are many bloggers and Facebook fans who are lawyers and financial planners and insurance brokers who are active Social Media users, but the key thing to do is to verify whether or not your industry frowns on it or not….then it’s a matter of YOUR comfort level and the reasons WHY you want to become involved!
So, here we go. Social Media is very simply any TOOL or SITE which allows INTERACTION with its users! If you can comment on a site, interact and engage in conversation with others, or even re-arrange the design of the site, well, then that’s Social Media!
Networking is users TAKING those tools to make CONNECTIONS with people how have similar interests and then BUILDING RELATIONSHIPS with them. While building relationships with people not only around the country, but around the world, you are helping to teach others about WHO you are and WHAT you do!
I suggest that you take TWO first steps!
- Create a blog. Through blogging articles, uploading pictures of yourself and your products, and adding videos, you are letting people know that YOU are the EXPERT in your field. Your content should be educational, engaging and entertaining. Teach others what you NOW (not always about the products and services you offer) and get them to respond back to you. If you can do this and be entertaining all at the same time then that’s even better.
- Sign up for a Facebook account: If you are on only one networking site then let it be Facebook! It allows you to not only add your current “real world” friends, but it gives you the greatest opportunity of all – meeting people from all over the world! Your potential clients don’t necessarily have to be in your own geographical community – they can be anywhere!
Whether Blogging or on Facebook you are making connections. While you are building relationships people are getting to KNOW, LIKE and TRUT you! And just like in “real world” networking, people do business with people they KNOW, LIKE and TRUST! Social Media is just another avenue for you to use to get yourself in front of other people!
Did you know that in 2007 only 24% percent of the American population was getting their news from the Internet? Well, in 2008 it skyrocketed to over 40%! WOW… I think that’s a pretty sure sign that, as business owners, we MUST begin to think about using Social Media resources and ADD them into our current marketing campaigns.
Oh and don’t forget some pretty important people…….. YOUR COMPETITION! Whether or not you decide to jump in and and begin blogging and updating on Facebook…… your competition IS!! Not only is Social Media a good way to get your name out in the world, but you can watch what your competition is doing as well! AND what do they say?? “KNOW YOUR COMPETITION”!!!
BOOST Your Business with Social Media!
I could go on an on…and I probably already have so I’ll stop right here! Read more in my ebook, BOOST Your Business with Social Media, Your 2009 Social Media Guide for SuccessAlso, register for my teleseminar on February 27, 2009 at 10:00am. If you are a novice or haven’t given Social Media a shot yet, then register for this one hour teleseminar!
Success in 2009! Eydie
Working On Your Business
Posted by: Eydie's Office on: December 27, 2008
Have you ever wished for the time to work ON your business? I wish for it every day!
This holiday season I actually gave myself a HUGE gift! I gave myself two weeks off to work ON my business. WOW… what a great gift!
My plan is to write a my new e-book, work on a one-sheet and bio for Speakers Network and get ready for my Internet Radio Show interview on Speakers Network! So far I’ve got half my ebook completed and I’ve been off for one week! Christmas held me up somewhat so I am hoping to get some more full days without interruptions to finish up!
Having this time to work on my business has been great. It’s given me the opportunity to redefine where I want my business to go and how I am going to get there. I may just schedule in 2 days every month where all I do is work on business building and furthering my success.
My suggestion to everyone is to make some time in your schedule for your business. If YOU don’t work on it then who will? No one believes in you and your business more than you do. You are the one with the vested interest in it. Don’t let your business become stagnent and weak. Keep it strong by giving it a new look or added features. Always continue to work on growth – learn new techniques, become more visible and open your mind to new goals and visions.
Happy New Year!
Eydie
Creating Strong Passwords
Posted by: Eydie's Office on: November 2, 2008
Creating strong passwords is important to secure your personal and financial property. But what makes a strong password?
To ensure you have a password which can protect your high and medium security sites, make it lengthy. Eight or more characters are suggested. With each character you add you create a stronger barrier around your sensitive materials.
Mix your password with lower case and upper case letters along with numbers. Some sites now allow you to use the space bar and other characters such as the # or $ sign as well as the underscore key.
In addition, don’t use your name, birth date or other personal information as your password. Even spelling your name backwards can be easy to crack. Try to use different passwords, don’t use just one or two. Changing your passwords from time to time helps to keep hackers at bay!
Lastly, don’t reveal your passwords to anyone and if you have to write them down, keep them in a central, yet safe location where kids, co-workers and others can’t access them. Never provide your password to unknowns over the internet and never use your password on a public computer such as at the library, internet café, computer labs or other shared computer systems. Keystroke logging devices are inexpensively purchased by hackers and allow them to gather log-in information from shared systems.
To learn if your passwords are secure, use the Password Checker. http://www.microsoft.com/protect/yourself/password/create.mspx
Password Checker is a “non-recording” feature which Microsoft offers to help determine your password’s strength as you type”.
10 Blackberry Commandments
Posted by: Eydie's Office on: October 19, 2008
Is life in the wireless zone lowering your libido? Are your children jealous of the time you spend with your PDA? Step away from the BlackBerry – at least every once in a while.
By Joey Reiman
1. Thou shalt not take the BlackBerry to any table with food on it or family around it. A BlackBerry is not a fruit, nor does it come from a tree.
2. Thou shalt not use the BlackBerry as reading material in the event of insomnia. It will only worsen your situation.
3. Thou shalt not BlackBerry in lieu of responding to a child’s request (e.g., “Wait a second, I’m reading something.”).
4. Thou shalt not place the BlackBerry within distance of hearing its incessant beeps while at home. It is not a bird.
5. Thou shalt not check BlackBerry as if it were your baby. It will not cry or stop breathing.
6. Thou shalt not confuse number of e-mails with self-worth.
7. Thou shalt do everything possible to misplace your BlackBerry on weekends. “There’s No Place Like Home” will never be the tagline for the BlackBerry company.
8. Thou shalt remember that a BlackBerry is not a body appendage. It is a device that belongs in your briefcase, on your desk and not in social settings.
9. Thou shalt refrain from bringing the BlackBerry to events involving family interaction. Extraneous dialogue with this contraption in lieu of real conversation suggests addiction.
10. Thou shalt never, ever, ever bring the BlackBerry to bed. Do this and you are BlackBuried
Common Social Networking Mistakes
Posted by: Eydie's Office on: September 29, 2008
Social Networking can be fun and profitable, however, there some rules to follow along the way. Mostly, the rules are pretty simple and common sense, yet many people forget and make some mistakes while trying to promote their business online. Let’s take a look at some right now.
Naked Profile.
You’re missing the point entirely if you are leaving your profile bare! By not completing your profile you are not utilizing these sites to their fullest potential. The first thing people notice when you don’t have profile is your lack of credibility. You must take the time to set up your profile. A profile allows readers to learn about who you are, what you are like and possible what makes you tick. They may learn that you have things in common and people like doing business with similar personalities. No one wants to do business with someone they don’t know. People do business with those they know, like and trust. Remember to add a professional photograph (or something pretty darn close) of yourself so visitors will see who they are dealing with. If you don’t have a picture people see you as the default, black and white silhouette photo. Not only does this make you look unprofessional it also send out signals to the reader and they may see you as untrustworthy or maybe even a scammer.
Your “About Me” Page is not all about your business
Adding your business information here makes you look like you’re one dimensional – as if you’re not a well rounded individual. Your “About You” page should be about you and who you really are. You should include your hobbies, some family info (without the private details), favorite pastimes, community involvement, etc. It’s not the place to promote or advertise your business. People want to know you, not what you do. Save the business promo for the business section of your profile.
Too much hype
We already know that your business is the next best thing since sliced bread, but when you have too much hyped-up claims about how your business had made you a millionaire in three days, readers can see right through it. If you’re that rich why do you need to use social networks at all? You should be on a warm sunny beach somewhere enjoying your good fortune. Be honest and truthful, but don’t go overboard.
Sending ads in comments and friend emails.
Oh boy…this is a big no no. When you use someone’s comment box to post your advertising you’ve shot yourself in the foot. Comment boxes are just that… a place for you to comment on a blog or forum discussion. Instead, put a link or a banner on your profile just in case someone wants to know what you do, but the main thing you want to do is to present yourself as someone who is credible and respectful. If, on the other hand, you are specifically asked to add your advertising in the comment box by a fellow reader then go ahead and add something short but follow it up with an email directly to the person requesting the information.
Social networking is all about making connections, being helpful, and being REAL. People want to do business with people they can identify with and trust. These days, people want to strike up friendly relationships before signing on the dotted line. If they want to know what your business is all about they will ASK YOU. Then you have the opportunity and the PERMISSION to tell them and they won’t feel like they’re being sold to.
Visit my new business media networking site: Eydie’s Office It’s just getting off the ground, but it’s still an opportunity for you to share your business opportunities and begin your own blog and forum discussion board! Membership is FREE!
What’s Holding You Back From Gaining Success?
Posted by: Eydie's Office on: August 14, 2008
What is holding you back from brining home the income you need?
Doubt, Fear, Anxiety?
You might think, yes…. you doubt your capabilities, thoughs and ideas. You fear the unknown and failure. You’re anxious about whether or not people will talk or if your ideas are good enough!
Well, then answer is not yes…. it’s NO…. Doubt, Fear and Anxiety are only the results of years of programing! You have all these pre-concieved ideas that you’re not really worthy of success. You really don’t know how to live with success. We become conditioned to think and behave in a certain way, to achieve certain levels of success!
As a child you were told, “money doesn’t grown on trees”, “you must work hard for your money”, “only the rich get richer”. These are myths which we have bought into during our childhood and beyond.
But NOW, you must re-claim your power! You must be able to change. You must ask yourself, “what can I do to augment my income”?, what can I do, right now, to change my thinking about success”?
Change brings on a unique opportunity to make a better life for yourself…and others! What can you do to change your thoughts, your position, your thinking? Do what it takes. Be commited! Be passionate! Change from the inside out….its the steps you take, not the skills or talents you have and what you know!
Stop buying into the stories of why you can’t do something! Write new stories about how you will do something!
You’re never too old to change…. why not start right now!
Eydie
Are You Ready To Work From Home?
Posted by: Eydie's Office on: June 8, 2008
If you are tired of the high gas prices and want to find a great work at home career…. You’ve come to the right place. NO MLM, no scams or schemes…. just honest to goodness work! Become a Virtual Assistant and say goodbye to filling up your tank on a weekly basis! Click to play
Learn how to become a Virtual Assistant!
